Sheila Sahni, MD

“HI Danny,
I wanted to re-open the discussion with you now that I am getting closer to joining my hospital. I met with my marketing department and they are interested in learning more about the package you O360 would provide re: website, design, management and maintenance.

My goal is work with your company but I need to know more specifics such as how many pages, reputation management software, SEO and maintenance.

Is it possible to discuss these details?

Thanks,
Sheila”

“In 20 days but I don’t think I can move forward at this time. It would be really great if your company could have a consultation with a designer prior to being charged. It seems I would have to commit to The first payment immediately after the interview. So I think it’s best if we just stop all payments and not proceed further until I am sure I like the portfolio you have and compare with others etc.

Thank you so much. Also I had asked you for the patient Portal could be built into the website and I know you said that it could not but I looked at one of your samples of a cardiology practice and they were able to build the patient portal into their website. It was something I wanted to follow up with you on.
Thank you for your time warmly Sheila
Sent from my iPhone
Please excuse typos and brevity”

my response:

Dr. Sahni,
I’ll touch base with you towards the end of the month. Yes, we will only charge the 1st of the 4 installments after the phone interview but you have a 30-day money back guarantee which is risk-free with no obligation.

Regarding the Patient Portal, I believe there’s a miscommunication when I went over this with you. The Patient Portal is a feature that we do not create but we can integrate for you once the portal is setup and provided by your current in-office practice management software. If they have that technology, they will provide a secure portal link that will bridge from your site to the office.

We have A LOT of clients that have this feature which works independently of the site. If you notice when you click on those links, it takes them AWAY from your site to that portal.

Here are a few examples:
click on PATIENT FORMS: http://dsmfamilydentistry.com/
click on PATIENT PORTAL under PATIENT RESOURCE tab: http://optimumhealthdoc.com/
Please let me know if this clarifies your question. Thank you!

Dr will be on vacation and will possibly want to start either just before or after she gets back.

Your Name: Sheila Sahni
Will you be the decision maker during this process? Yes

Sections

– Social Media Links
– Featured Services
– Promotions
– Testimonials
– Video
– Contact Form
– Membership Logos
– Office Map
– Doctor’s Bio
– Office Summary
– Cardiovascular Health Prevention updates and section on women’s health

Overall Feel

– Modern
– Simple and Clean
– White & Bright
– Nature/Green
– Calm
– Soothing
– Easy to use
– Professional
– Easy to navigate

Please Give us Examples of Websites You Like

Like

– ccpdocs.com (although we are only 2 doctors without major features to highlight like this one but I love the design)
– cvmg.com

Dislike

– advancedcardiologypractice.com (looks like text)
– morriscardiology.com ( seems the content here is like a private practice similar to my practice but the layout is terrible)

Light or Dark

– Light Background (dark text)

Select Colors

– Deep
– Neutral
– Pastels
– Although I I do like bright colors, I think the maroon, gold, and navy blue make a nice color combo with mix of the neutral blues and pastels as needed.

Image Types

– Your Images (Upload or Email)
– Closeup
– Trees/Green
– Ocean/water
– Specialty (Medical, Dental…)

Ethnicity

– Caucasian
– Hispanic
– Asian
– African American

Age Group

– Adults
– Elderly

Demographic

– Retired
– Working Class

Specialty

– Cardiology
– Interventional Cardiology
– cardiovascular Prevention
– Internal Medicine
– Women’s Heart Health

Top 3-4 Services

– Cardiovascular Consultation
– Treadmill stress testing with nuclear and echocardiography imaging
– Non-invasive imaging for echocardiography and vascular studies
– Invasive procedures including vein ablation (performed in office) and percutaneous coronary intervention (performed in hospital)

Hello Dr. Sahni,

Welcome to Optimized360!

My name is Jan and I will be the designer working with you every step of the way, starting from concept to going live! I had a quick meeting with your account rep. this morning to discuss your account and review the notes you initially had.

Please take a few minutes to fill out our design questionnaire below. This should give you a better idea of the variety of elements that are featured in an effective design.

URL: https://form.jotform.us/61947943668171

After we gain a better sense of what you are looking for, I can start the design process. If it is easier for you to explain this via phone we can schedule a phone interview instead.

Schedule a Call: https://calendly.com/optimized360/calls

I look forward to working on this design with you.

Jan
jan.s@optimized360.com

Please create temporary site and include client original content (if any).

– Dr. Sheila Sahni – daughter joining her dad’s practice. Very young and out-going personality.
– She is moving to NJ from LA, will be there around October

– Site is currently 1 page, very old. Needs modern branding
– Dr will be moving and on vacation (barcelona) around Aug 20 but understands that she can review draft/feedback via email as long as interview done prior.

– calendly scheduled for tomorrow at 9:30am PST. Please call her cell. Will fill out questionnaire tonight.
– dr is very busy during the transition and is busy at clinic once she starts so looking for a company that understands the industry and do the work for them.
– will be adding her RSS feed in the future and youtube video from the Cardiology association/group (wants a page for that setup/prep)

– need to order content for Cardiology (10 pages). Ask for the procedural topic and also she mentioned some imaging machine they have that they want to highlight/promote to have content written up.

Website: $4,500* + $99/m

* 4 installments of $1,125

cc provided over the phone VISA ending in -7766 exp 9/19

Dr returned my call. Very nice.

Dr is finishing up her fellowship at UCLA and will be moving to New Jersey to join her dad’s practice who is also a cardiologist. Site is over 10 years old and is a 1-page site. Wants to rebrand the site so it is more modern to reflect them.

Dr Sheila is very active in the female cardiology community (guest speaking) and has done a lot of articles and speeches and is well-known and is everywhere online. Will want rss feed in the future. Does not need any social but does want logo.

Wants a company that knows cardiology and have it done for her cause she doesn’t have time.

Assured her that when it came to QPS, ours is competitive and assured her that we’ll be doing all the work.

Asked to break up into installments of 4 cause she will be paying for this upfront and will try to get the medical group they are “affiliated” with to pay half and if so, will pay the installments sooner.

Dr was ready, gave me cc to start over phone and scheduled interview for tom. Will fill out questionnaire. Dr stated she will be going on vacation on Aug 20th so I assured her if we can get the interview done, she can review everythign via emial while she’s gone to expedite.

called. LM on her cell. Lead came in from last Friday night

no site. seems to originally from LA.

https://www.linkedin.com/in/sheila-sahni-md-169143121/