Serene Dental

see ticket source code for FB pixel code:

1. Add a title to each page – For example for home page I would like title: “Top dentist in Fremont CA – Serene Dental, Dr. Sapana”

2. For other pages please add this title tag – “Highly Rated, Top Fremont Dentist offers – [Name of the service]
– Limit is 70 characters. Please adjust text to fit in space.

For example: for pediatric service page please title: “Highly Rated, Top Fremont Dentist offers – Pediatric Dental Care”

1. On this page: http://serenedental.com/preventive-dentistry/

Add these videos to top of page:
– https://youtu.be/-wB2e6Sju6k

– https://www.youtube.com/watch?v=7b_QZu0xWw4

– https://youtu.be/0-TmzH6dkUE

2. http://serenedental.com/cosmetic-dentistry/
reduce white space below page header

3. Create a Dental Emergencies page.
– Add content from here: https://www.deltadentalins.com/oral_health/dentalemergency.html
– change link on homepage featured image ONLY – link to new page
– leave Contact Now button going to contact us page

4. http://serenedental.com/other-services/
– Add these videos. Create 2 columns like videos at bottom of this page — http://serenedental.com/cosmetic-dentistry/
– keep existing videos at bottom of video list

– https://youtu.be/cygNCkSyrn4 — Title: Medical – Dental link

– https://youtu.be/7F5rVxe4XXE – Title: Vitamins your mouth need

– https://www.youtube.com/watch?v=7b_QZu0xWw4

– https://www.youtube.com/watch?v=pj2d7p5QoG0

– https://www.youtube.com/watch?v=PEgHahPhQRA&feature=youtu.be

1. Homepage featured services boxes – Preventive box – change to related photo. Create new page with this content: http://content.360sites.net/dental-cleaning-consultation/
Title of page = Preventive Dentistry

2. On this page: http://serenedental.com/cosmetic-dentistry/
– use divi builder, place videos in pairs, list down the page.
– Add content from here: http://content.360sites.net/cosmetic-dentistry/

3. http://serenedental.com/testimonials/
– remove dates on each testimonial

Please review Dr. Shah’s campaign (3 months) and send information to Ketan.

1. Move the hamburger menu up so it lines up next to logo.

2. Change 3 buttons to these labels: “Promos”, “Reviews”, “Call/Appt”
Place these buttons into one row spaced evenly across mobile screen.

3. On this page: http://serenedental.com/testimonials/
Mobile view – have the 3 social icons lined up in a row across screen .

this page: http://serenedental.com/testimonials/

replace red social icons with the original social icons – using the real colors.

there are icons at the very top and very bottom of this page – replace all.

1. Mobile Header – remove Make an Appt & Social icons below logo.
Add text links one on top of each other in this order:
Promotions
Testimonials
Call/Appointments

2. Mobile – Hamburger menu – add a white background to the pull down menu so text does not overlap with text behind pull down menu.

3. Homepage – Meet the Dentist section
Center the “See Testimonials” button and link to Testimonials page: http://serenedental.com/testimonials/

4. This page: http://serenedental.com/promotions/
If possible, reduce spacing in between bullets for each pricing module.

5. This page: http://serenedental.com/contact-us/
Add these links below “To find out more about Serene Dental, click here.”

– Read our Testimonials – link to http://serenedental.com/testimonials/
– Find out about our Promotions – link to http://serenedental.com/promotions/

left VM for Ketan to call back – go over his email.

Mobile site

1. Click on hamburger menu > Learn More
Please adjust menu so the list displays without being cut off when list first opens.

2. Remove floating buttons – Make an Appt & 3 social icons. Add Make an appt & 3 social icons to header centered below the logo “Serene Dental”

1. Desktop header – Remove social media link in top menu. Add the following icons below Make an Appt button:

FB: https://www.dropbox.com/s/nn4v48xsuhiyqja/facebook-256.png?dl=0

G+: https://www.dropbox.com/s/s5z72vefp8br7um/Google-Plus-big.png?dl=0 Link G+ to here:
https://www.google.com/maps/place/Serene+Dental/@37.5351517,-121.9998787,15z/data=!4m5!3m4!1s0x0:0x9ff21d6718452307!8m2!3d37.5351517!4d-121.9998787

Yelp: https://www.dropbox.com/s/g0ik5d02235dh8q/yelp_square.png?dl=0

2. Mobile site – Add the social icons from #1 below floating button created in ticket #98470.
– add icons on the right side of screen
– open each one in separate window.

3. Add Promotions page to top menu.

4. On this page: http://serenedental.com/promotions/
– change $0 to “Free”
– remove extra white space
– Please add “*Call for more details, some restrictions may apply.” – at the bottom of the promotion page
– remove limited time offer date.

5. Create new testimonials page using divi testimonials module.
– Copy testimonials from here – https://reviews.solutionreach.com/vs/serene_dental
– Add a link at top of new testimonials page – Reviews from SolutionReach – link to https://reviews.solutionreach.com/vs/serene_dental
– Add buttons for G+ and Yelp – link to each one in separate window

6. http://serenedental.com/contact-us/
– change title of form – “Ask us a Question” to “Request an Appointment”
– format hours of operation and address to this – needs to be in separate lines:
Our hours of operation are:
Tuesday – Friday: 9am – 6pm
Saturday: 8am – 4pm

Visit us today:
5201 Mowry Avenue
Fremont, CA 94538

– move this below the address:
To read our blog, click here.
To see the services we offer, click here.
To find out more about Serene Dental, click here.

– Move jotform to the right

In mobile view, remove Make an Appointment button in top right corner.

– Create a floating Make an Appt button on the right side of screen – link to here: http://serenedental.com/contact-us/

– Shape of button should be like the ones on this site: http://www.batesdental.com/

– Size of button should not cover too much of the text when scrolling on mobile.

“Hi Danny,

I am seeing a “make an appointment” button on the site ( on iPhone 6 S plus). The button is very prominent but does not do anything upon clicking.

It’s possible that your team is in the middle of updating.

Could you please let the right person know about it ?

See the attached pic”

Chan, can you please take a look regarding this? Thank you.

“Hello,

I am not sure if this campaign is optimized. I am getting alerts on my account.

Tracking is missing on website
Not sure if all conversion points are optimized
I sent email to add coupons and making conversion points on the website clickable
My PPC is a lot higher than when I was running the campaign myself

Could you please give me an update on what really has been done to optimize the campaign ? I understand that it takes time that’s why I wanted to give it few months.

Thank you guys”

10/23/17
The campaign was started on 7/14/17 and as he had set a higher budget, the cost is reflected in the increased number of clicks and therefore traffic to the website. We are also averaging a higher position and therefore driving up the cost a bit. We are constantly monitoring and adjusting the campaign (adjusting bids, pausing keywords, etc) in which Ketan has full access to view the campaign and these changes.

1.  http://serenedental.com/contact-us/
– Add phone number field below name.  Make this field required.
– Remove border around form

2.  Create “Make an Appointment” button.  Add to the right of header above the top menu links.  Use same style as gray buttons on site.

3.  http://serenedental.com/promotions/
Use divi pricing table module to re-create the promos in following link on this page.
http://www.fremontstardental.com/Fremont_Dentist_SpecialOffer.html

4. http://serenedental.com/patient-forms/
Download forms from these links below.  Erase Welcome to Dublin Ranch Dental.  Add Welcome to Serene Dental – Use Times News Roman font.
http://dublinranchdental.com/wp-content/uploads/2016/07/Patient-Information-2.pdf

http://dublinranchdental.com/wp-content/uploads/2016/07/Dental-History-2.pdf

Add both forms to new Patient Forms page.

Email fro Ketan to support:
ketan_k_shah@yahoo.com

Hello,

I need to raise support ticket for serene dental PPC campaign.

We are getting a lot of call from patients of Gentle Dental ( its another clinic in Fremont ).

I tried to search for “Gentle dental fremont” and Serene Dental ad comesup first with “Gentle Dentist” in adcopy. We are probably wasting a quite a few click as most of these calls are from existing patients of Gentle Dental calling for billing, payment etc and not really leads.

I would like to change the either title of the copy or add exact match to keyword to make sure we are not wasting money.

Please let me know if you have any question

Chan, can you review and let me know by tomorrow so I can respond? Thank you.

“Hi Danny,

Following up on this again. New campaign managed by you guys have almost a $ 1 higher CPC than when I was manaiging.

I really need to understand what you guys have done different and the new strategy.

Please let me know when you have time and we can chat.

Ketan

Get Outlook for iOS
“

$100 + $20/m

Quoted him $50-$100 per page.

“Thanks Danny.

I am open to do have it all 7 days. I had it all 7 days before. Usually people call so one theory is to have campaign running when u are open.

Yes I want new patient forms and other dental forms on our website

I will checkout the video. Where can I get more good content for better SEO ? I want to get my SEO ranking better”

PPC Mgmt: $299/m (US) + $1,000/m budget (his)

Chan, please talk to me regarding this specific PPC Mgmt and also let me know before you activate and charge.

Below is his current PPC Campaign that he’s been using which we will use instead of setting up a new one with invitation.

ketan_k_shah@yahoo.com
bhojalu17

note: will duplicate his current campaign and adjust the duplicated one. Client may want to unpause his current one in the future if our campaign doesn’t get better roi than what he is doing. Overall, talk to me before doing anything. Thx.

Hey Danny,

I would like to discuss PPC with you. I do have campaigns running currently and am getting good leads. Would love to understand if there is room for optimization and what you guys can do better.

Would it be possible to have your team look at it and do an assessment ?

Thanks
Ketan”

Let ketan know site is live and to let me know when he’d like to discuss the PPC. Ketan wants to reconnect to give it a try. Currently doing it on his own.

1. Please add domain(s) to statuscake.com
2. Complete 301 Redirects
3. Setup Analytics & Reporting

Hello Dr. Majmudar/Ketan,

Congratulations! Your website is live and accessible to the public.

Please take a look at your initial website and let us know of any questions you might have. You can submit a ticket by going to your dashboard and filling out the form.

URL: http://serenedental.com

If you would like to make changes to the website in the future, you may always log in by going to the bottom of your website and clicking “Login.” You can always submit a ticket on the dashboard as well. We welcome any questions regarding the website editor.

Thank you!

Belinda
belinda.t@optimized360.com

Spoke to Ketan, he’s ready to go live. He said you have the credentials but if you need, let him know.

He request if you can call him to confirm that you have everything and once it is live, let him know so he can cancel with the other company asap.

his cell: 510-915-2850

He’s very excited and happy thus far working with you.

Keep me posted so i can reach out to him for the PPC which he wants to do.

Ketan would like to go live with the site but wanted to discuss the charges with you. Can you reach out to him? He mentioned he was travelling before and was not able to reach out to you.

Please change the headings on the home page “services” “doctor” to match h1’s on the inner pages.

Asked Ketan to review the site again and to go live.

disregard the education content part of his email. I will open a ticket/task once he confirms with me what services he needs.

“Thank you Belinda.

When I view the site on my iphone I see some inconsistencies in buttons. For example, watch video buttons seems different. Also logo shrinks a lot on mobile version.

II had also talked to Denny about adding additional educational content that you offer on our service pages.

Thanks

Ketan”

Hello Dr. Majmudar,

Your website is ready for your review. Please take a look and let me know if you have questions. When you are ready to go live with the site, please let me know.

Temporary URL: http://sapanamajmudar.360sites.net

Thank you!

Belinda
belinda.t@optimized360.com

Ketan currently has emails setup but not sure if it is with GoDaddy where his domain is registered. he stated that it may be with Network Solutions. He wanted to consolidate email and web hosting. Was waiting on his ocnfirmation so we can see what is the best route.

His response below:

:Thank you Danny and Belinda.

I checked both Network Solution account and Godaddy. I couldn’t find any email hosting info with network solution so it must be with Godaddy. I sent you my login credential with Godaddy you could also check.

Ketan:

Hello Dr. Majmudar,

Welcome to Optimized360!

My name is Belinda and I will be the designer working with you to get your new website up.

We are currently redeveloping your website that should take about 1-2 weeks. I will keep you posted it progresses. If you have any questions, please feel to let me know.

Belinda
belinda.t@optimized360.com

see prev notes.

1. Please convert the website found on this website: serenedental.com to OUR THEME.
2. FTP information for new location is provided in this report
3. Copy all pages over with same content and menu. This should be an exact copy.

FTP for old site: please do NOT make changes to this site, only download what is needed. Site is to be created on sapanamajmudar.360sites.net

Username: optimized360@usersfeedback.com
Password: optimized360
FTP server: usersfeedback.com
FTP & explicit FTPS port: 21

WordPress login for current site:

username: optimized360
password: optimized360.com

Ketan is doing PPC right now. Proposed to let us do it for him cause he says he’s not getting the ROI. he knows about PPC.

He mentioned he did match phrase with over 1000 keywords. Will reconnect on this in the future.

belinda, please talk to me regarding this when you get a chance.

Client had this site design, now wants us to host. Is aware that only change are current pages in the future.

Client provided me with login credentials. I want to make sure that everything we need is there and working properly before finalizing the order. Client is aware it is dependent on this.

As far as plugin, he is aware that we only use our plugins that we recommend now and in the future.

LMK and/or talk to me.

“Hi Danny

GoDaddy account:

Username: serenedental
Password: bhojalu

-Go to my products, scroll down to web hosting click manage (userfeedback.com)
He set it up to save cost and use userfeedback.com hosting account I already have with godaddy as Serenedental.com domain is registered with NetworkSolutions

-Click on wordpress you will see SereneDental files

All files can be also found under file manager, in serenedental directory.

I am not sure why he has such structure.

In WP console, you will see all active plug-in.
I just got all pages optimized for mobile

Please check it out and let me know. I would like to change the plugin if possible.
Current plugin is not finding following images while these images are there which could be the issue with current errors on the home page
http://www.serenedental.com/wp-content/uploads/2016/12/Untitled-1-01-1.png
http://www.serenedental.com/wp-content/uploads/2016/12/Mobile-01-3.png

Thanks
Ketan”

Web Hosting: $750 + $79/m

pending if files are applicable for hosting.

Ketan called stating that his site is now developed and now wants us to host because he doesn’t want his current IT too. Wanted to confirm with me the cost that was quoted and also what he wants after the switch which is to make updates to the current pages and add pages which I assured him we can.

Told him we can’t make any design changes which he understands because he’s happy with it and has gotten good feedbacks.

Currently has some error codes in the header which he will need to fix before we migrate.

he will give me his GoDaddy access so support/design can review and make sure it can be transferred. If it does, then we will process the charges.

Ketan,
It was a great pleasure speaking to you.

Per our discussion, the quote for this project will be $750 (1-time) + $79/m (month to month). We will basically transfer over all the website files/database to our server for hosting/maintenance. We’ll provide for you Patient Educational Library for the services you provide. This project transfer will take up to 5 business days as long as we have all the credentials.

Once the site is situated, we can reconnect on the PPC Management which is a flat rate of $199/m + your budget. For SEO it is $25/hour (recommend 20 hrs per month) but this is entirely up to you based what you budget you’d like to allocate for the Advanced SEO.

Thank you and let me know if you have any further questions.

I am available M-F: 8am-4pm pst. My direct line here is 949-544-5225.