Jang Dentistry

Chan, please pause. Dr confirmed cancellation.

“Thank you for your services, the domain transfer was successful and therefore may remove website from the server. I appreciated what you guys have done for me.

Warm regards “

Hello Dr. Jang,

I wanted to let you know that we created a godaddy account for you and have initiated the domain transfer process for pauljangdentistry.com.
You should have received an email from godaddy.com asking you to confirm the transfer. Please confirm this through the email and let us know if you changed the godaddy account login credentials, as we will have to log back into the account to accept the transfer.

***Still have to confirm the transfer from our end

Email: pauljangdentistry@gmail.com

UN: J64457615
PW: Janggda_360

Support PIN: 1348

Please coordinate with dr for domain transfer as well. Dr is aware we need to transfer away.

Spoke to Dr today, requested FTP access. Figured it was to host on his own/elsewhere which I had asked. Told him we don’t do ftp but can give him the files.

Dr appreciated the professionalism per my suggestion.

NOTE: it is better to part ways with Dr. Jang. Dr is difficult to manage. Nice but has too much expectations and demands.

client will be hosting site with a friend. Client is aware to contact me to officially cancel once it is all situated.

Please call, Dr. Jang requested FTP access, explained we do not allow this for various security reasons. Mentioned he has been unhappy with our company and the new company requested this, “hoping to salvage whats left of the website”

909-894-6894

Chan, can you let me know when it was activated and when it was paused? If it was on/off a few times, I need those dates too.

Also, stats for his campaign when it was on separated based on the on/off period.

I have a meeting with him next Monday so anytime by then.

Thank you.

dr called, had questions about his campaign cause he hasn’t gotten ROI. He had this issue before with me which was due to him being impatient. I reminded him again last time, he only had it activated 2 weeks and was expecting immediate ROI which he undrestands after telling him that it takes 1-2 months and that we are adjusting/finetuning campaign. Dr understood at the time.

The last month or so, his campaign was turned on/off due to credit card issues which I told him that this has an effect as well. Currently it is off.

Dr was questionning about the cost per click being ‘high”: $9. Told him i will need to review to see but told him in the beginning we like to push/prioritize high quality keyword then monitor and adjust based on the clicks.

At this point, told dr that i will need to see the dates when it was on/off and stats for dates it was active.

Paused managed campaign due to past due.

Email past due $278 for web and adwords management.

Chan, Dr just called. stated that he’s getting nothing so far from the ppc since it started last week and that it seems to be performing worst since we took over from the previous company.

He kinda called out of nowhere so i was not prepared, told him i will talk to marketing and get some data to see. told him usually first 1 week we are making adjustments and it takes time to see some results but this one is a bit iffy cause he’s had marketing done by prev company and they were performing better.

Chan, please increase his budget to $800 ONLY after the task below is done (landing pages).

Please make sure to target the keywords so it is more generic to not include “moorpark” in there. Ex: “dentist” or “dental implants” when typed in google. LMK if you have any questions and/or done. Thanks.

his comment:

“Ok then lets increase that budget to $800, but I would like to make this change only when the landing pages are made and optimized”

Chan, please work on the landing pages for him (see attached files). Regarding the keywords below, i’ve replied back to him already and bcc’d you regarding that basically telling him $300/m is limiting what we can do. I had previously advised him to do $1,000/m which was what he was doing with the prev company. This increase, we can then add “dentist” or “dental implants” without having to have “moorpark” in there.

“Hey Danny,

I spent some time reviewing my Adwords campaign today and I have some questions. Given that we are doing geographic targeting for Moorpark, CA and a 3 mile radius of our office address, do we need to include “Moorpark” in our keyword terms e.g. ‘+dental +implants +moorpark’. If we simply use keywords like dentist or +dental +implants in conjunction with the geographic targeting, I believe we would get more volume and still stay focused in our region. Right now most of our ad groups have zero impressions for the month. What is the point of having ads that nobody sees?

Also, our landing pages (e.g. dental implants ad group is using http://pauljangdentistry.com/2017/03/01/dental-implants/ ) don’t have any offer or promotional ad copy. Potential patients landing on our website will not have any clue what they should do next. I would prefer we make more landing pages like the one I created on my free time linked here http://pauljangdentistry.com/2017/05/19/dentist-in-moorpark-ca-grand-opening-special/ We should use this landing page for our general “Dentist” ad group. Furthermore, we could duplicate this grand opening special landing page for dental implants and emergency dentist as well. I took the liberty of creating the necessary banners for two new landing pages (images attached).

In Summary:
Update keywords to not include moorpark so we can get more impression volume.
Use grand opening landing page provided
Duplicate grand opening landing page to create Dental Implants landing page and Emergency Dentist landing page for respective ad groups with attached images
Best,

Dr. Paul Jang”

PPC MGMT: $200/m
budget: $300 (client intend to go with $1,000 next month)

Please send invite to pauljangdentistry@gmail.com

keep coverage limited to 2-3 miles at most for this budget so we have room when he increases his budget to $1,000 in the future. He’s tryign to get his money back from REVLOCAL who is doing his other marketing.

keywords: dentist, cosmetic dentist, dental implants, teeth whitening, invisalign, invisible braces

1. Add the javascript to the website and place the widget on home page below the intro text.

2. Create a promotion that looks like the attachment and replace what is online.

Dr Jang wants to see what marketing options we have.

He currently(or was) with a different marketing company that did a landing page and PPC for him just fyi. i believe he was paying 1,000 per month.

Please replace all of the promotions based on the attachment below. Continue to use DIVI to build the promos.

1. ON MOBILE posts and pages:

reduce the spacing on top and below the page heading by 50%. see attached of location.

Client wants to cancel his SEO monthly – is doing the SEO on his own

map missing – please replace code

Moorpark Dentist || 10 Hours

Client wants to also target in the future simi valley and san Gabriel

SEO (10 Hours): $250/m
**Client ordered via phone

Dr called, lm yest. Called dr back this morning.

Dr wanted to reconnect on the SEO from prior discussion. Asked about the cost. Quoted him a min of $250/m. He read some SEO info on our website already and wanted clarification.

Also discussed Blog articles, quoted $100 per article on demand.

Recommended dr to do PPC if he wants immediate patients and also pointed out for SEO, it requires some time to see any results if any cause its unpredictable. Didn’t go over cost for PPC cause dr had to go see a patient but mentioned he will call me back to continue convo. Dr was very nice and appreciative.

Remove text from site and add this logo
https://www.dropbox.com/s/geddrnaoez2n5yx/Paul-Jang-logo.jpg?dl=0

Homepage button – Please make the “Appointment” say “Schedule An Appointment” instead. I also think It can be bigger, maybe a bolder color, and stand out more

Please replace the team photo on his website with the original size. The current photo is cropped.

1. Add thin bar above the menu, similar to: http://gogreenortho.com/

– left hand side: add telephone and address
– right hand side: add yelp and facebook icons

2. On the home page can we put a small round “NEW PATIENT SPECIAL $48” in a circle somewhere in the middle of the page, Like elevatedsmiles.com

1)The address of the practice is incorrect at the bottom of the home page. The correct address is in the contact us page

2) I have attached my Logo to this email. Please incorporate the Logo into the design/website

3) Please make the “Appointment” say “Schedule An Appointment” instead. I also think It can be bigger, maybe a bolder color, and stand out more

4) Please take out the “Service” next to the “Appointment” in the middle of the homepage. I dont think it makes sense for it to be there as it is already in the tabs up at the top of the homepage

5) Can we add my address to the top of the homepage somewhere as well.

6) I would like my hours to be visible from the homepage with an emphasis on Sunday Appointments

7) All facebook and yelp icons to the right of the menu.

8) Add address in one line and phone # below the menu text justified to the right.

8) Delete “removable dentures” page.

9) Promotions page. Can we align the two lower promotions. They are uneven

10) On the home page can we put a small round “NEW PATIENT SPECIAL $48” in a circle somewhere in the middle of the page, Like elevatedsmiles.com

11) For all promotions can we take out the expiration dates

12) In the Promotions page can we change all the places it says “non-insurance patients only” and “New Patients Only” to “NEW PATIENT SPECIAL.”

13) home page; below ‘start smiling…” paragraph, add small map of the office

15) Can we pull some of my real reviews from yelp or facebook to the testimonials page

17) In the Office Page, please edit the paragraph and section that says [optName] under the “Insurance” paragraph

18) Add photos to team page. Add group photo and replace the current ones.

19) Add Haley’s Biography:

Operating as the Office Manager of Paul Jang Dentistry, Haley Jang is committed to creating the perfect patient experience while managing the flow of the practice. Young, energetic, and a perfectionist, she compliments Dr. Jang’s style of practice. She has a winning personality and truly believes that patient care comes first. Pursuing her desire to serve, she completed her education at Loma Linda University and is a licensed RN. She met Dr Jang during their time in Loma Linda. Together they are a young, talented, and genuinely altruistic team looking to serve the Moorpark community.

Rec: $16-$33

Please review and send

1. Please add domain(s) to statuscake.com
2. Complete 301 Redirects
3. Setup Analytics & Reporting

Hello Dr. Jang,

Congratulations! Your website is live and accessible to the public.

Please take a look at your initial website and let us know of any questions you might have. You can submit a ticket by going to your dashboard and filling out the form.

URL: http://pauljangdentistry.com

If you would like to make changes to the website in the future, you may always log in by going to the bottom of your website and clicking “Login.” You can always submit a ticket on the dashboard as well. We welcome any questions regarding the website editor.

Thank you!

Belinda
belinda.t@optimized360.com

Hello Dr. Jang,

Your website is ready for your review and to further customize.

This is the initial time that you will see the website, therefore you will have many questions and comments! We encourage you to schedule a call to go over the details of the functional site. We have combined the design you have approved with the pages and information available to us. Please take a look at the website and let us know of any page changes, additions and/or questions you might have.

URL: http://pauljangdentistry.com

If you would like to make changes to the website in the future, you may always log in or send us an email at support@optimized360.com. We welcome any questions regarding the website editor.

Thank you!

Belinda
belinda.t@optimized360.com

This site’s theme has Rogue inside, please use Rogue.

Emailed client that he’ll see new theme reflected on the site today.

Please duplicate junctionwestdental.ca within Godaddy (their interface can copy an entire site). Change the contact and business info to match pauljangdentistry.com. Please finish this Friday.

“My experience working with Jan has been a failure. The rare instances I am able to contact him he schedules a seperate appointment for any corrections. Corrections are extremely slow and he almost never follows up. Please assign me to someone else or refund what I have invested so far. I will use another company to develop my website. Thanks “

Please contact Dr. Jang. He just doesn’t like any of the designs available to him. He would like to see if there are any alternative solutions. It seems that at this point, it doesn’t matter how many revisions he requests since he will be disappointed regardless.

1.) Please change the picture of “Removable Denture” service to a complete denture.
2) Please re-order the General and Restorative Dentistry feed so that “Partial Denture” is right below “Removable Denture.”
3) Can you change the “Schedule An Appointment” to stand out more?

For instance put a space between the above writing.
Sunday – Friday: 10:00 AM – 7:00 PM. We are available after hours upon request.
(space)
Schedule An Appointment

Or

maybe put a box around it, change the Font maybe, or make it a burst. I would like it to stand out more.

“Sunday Appointments Are Available” should be one size and font.

4.) Can you please change background design of the whole website to a light (white gray) marble texture.
5.) Some member biographies are short written and look disproportionate to the pictures.
6) In the Testimonial page, move the comment section to the bottom of the page and re-center the existing testimonials?
7) On the Home Page, please change the text “Welcome to Jang Dentistry” to “Welcome to Paul Jang Dentistry”
8) Please remove my email from the top right corner of the Home Page and replace it with the address of my practice:

14711 Princeton Ave #12
Moorpark CA 93021

I would like my phone # here in this section to pop out more by maybe changing the size or color

9) I have a question about the Existing Articles. How original are these articles? I am just concerned about replicated or plagiarized content.
10) What was the reasoning why you advised that we keep the advanced technology content on the first page? I do not see this as content on other dental websites. Can we at least allocate this to another page?

Please review and send

1.) Update staff bios.

Barbara – Registered Dental Assistant

I have been practicing dentistry as a Registered Dental Assistant since 1982. I enjoy reading novels, listening to music, hanging out with family and friends. I have been married for 26 years and have one daughter.

Lori – Administrator
Lori joined our team in January 2017. She comes from 25 years as an administrator that oversees all aspect of the dental front office. She truly enjoys working with and helping others in the dental profession. Lori is married and has two sons. She enjoys family, friends and serving in her local church.

2.) Link Facebook page:
https://www.facebook.com/Paul-Jang-Dentistry-673105756192035/

3.) Add reviews from Yelp page to the Testimonials page if not already present.

1.) “Fillings and Bonding” should be included under the General Dentistry section
2.) Please change “Veneers and Laminates” to “Porcelain Veneers” (the content will need to be re-written) and a picture of what they can do would be nice such as closing diastemas
3.) “Fluoride Varnish” should be added to the Preventative Dentistry section
4.) “Surgical placement and Restoration of Implant” should be included to the Implant Dentistry section (Content should be written to explain the process of implant placement all the way to the restoration of the implant with a crown
5.) “Bone Graft” should be included to the Implant Dentistry section
6.) The “Schedule An Appointment” link should be one of the first things visible from the homepage (it is near the bottom). Please revise this to be either at the top or in the banner. I should not have to scroll the page down to see this. Please use “Schedule An Appointment” and not “Schedule An Appointment Today.”

/* Quoted 1 -3 business days to complete */

Dr. Jang called and said he was able to log in to edit his website. He wanted to play around with different themes but was receiving an “error” message when he clicked on “live preview” for the template designs. I was able to log in on my end and the live previews were working for me.

Please look into this issue and call him by the end of the day today with an update 909-894-6894

Add the ADA and CDA logos to the Additional Logos section of the Customizer.

/* Quoted 1 -3 business days to complete */

1. Please add domain(s) to statuscake.com
2. Complete 301 Redirects
3. Setup Analytics & Reporting

Hello Dr. Jang,

Congratulations! Your website is live and accessible to the public.

Please take a look at your initial website and let us know of any questions you might have. You can submit a ticket by going to your dashboard and filling out the form.

URL: http://pauljangdentistry.com

If you would like to make changes to the website in the future, you may always log in or send us an email at support@optimized360.com. We welcome any questions regarding the website editor.

Thank you!

Jan
jan.s@optimized360.com

A Record

50.63.202.35

MX Record

0 smtp.secureserver.net 68.178.213.203 60 min
10 mailstore1.secureserver.net 68.178.213.243 60 min

Nameservers

NS1.OPTIZIGN.COM
NS2.OPTIZIGN.COM

Dr. Jang wishes to go live as soon as possible.

1.) Home Page

– Call to Action page “Schedule An Appointment Today”

2.) Reorganized the service categories in this EXACT ORDER

– General & Restorative Dentistry
— Crowns & Bridges
— Root Canals
— Dentures
— Fillings
— Bonding
— Extractions
— Wisdom Teeth

– Cosmetic Dentistry
— Porcelain Veneers
— Teeth Whitening
— Smile Makeover

– Implant Dentistry
— Surgical Placement
— Implant Restoration
— Bone and Tissue Graft

– Pediatric (Kids) Dentistry

– Preventative Dentistry
— Sealants
— Fluoride Varnish

– Emergency Dentistry

3.) Add staff images

– Dr. Paul Jang | Dentist
– Haley | Office Manager
– Barbara | Dental Assistant
– Daisy | Dental Assistant
– Lori | Office Coordinator and Management

4.) Add Dr. Jang’s Bio

Dr. Paul Jang is a graduate from the acclaimed Loma Linda University School of Dentistry. After gaining experience as an associate, he has opened up his own practice here in Moorpark. He brings his own brand of dentistry, one intertwined intimately Christian principles practiced in his home and throughout his education.

Dr. Jang’s technique and hand skills have been recognized by both dental technicians and dentists alike. He has also trained in implant dentistry in order to achieve his goal to be able to provide complete care for each of his patients. But his appeal lies in his relationships with his patients. His mission is to heal and to help.

– Move Contact Us Today button above the map and rename button to Request An Appointment.
– Add Contact Us form to the home page as well.
– Add submenu for services based on category: General Dentistry, Pediatric Dentistry, etc.

* Quote up to three business day to complete.

All timestamps for go live reminders.

Please provide a walkthrough for Dr. Jang and Heejin.

spoke to dr jang. Very nice. Was considering signing up with www.RevLocal.com basedin irvine. They came to his office pitching SEO and PPC and Review MGMT and Directory cleanup.

Talked for a long time explaining to him what they do vs us. Told dr as long as there is no contract and after 2 months with no ROI, he should stop. Companies like that have aggressive sales people and high volume witih high turnover rate.

Told dr that we can do the SEO and PPC at $250 and $500/m for Moorpark which is around the budget he has. But Dr needs to understand how SEO works and the expectations from it. Dr does want to do some type of SEO regardless which he understands now based on my discussion. Dr will think it over the weekend and get back to me.

Hello Dr. Jang,

Congratulations! Your website is ready for your review.

Please take a look at your initial website and let us know of any questions you might have. You can submit a ticket by going to your dashboard and filling out the form.

URL: http://pauljang.360sites.net

WEBSITE WALK-THROUGH

When is the best time to go over the options or questions you might have? I’ll be glad to provide a walk-through to editing the site.

Schedule a Call: https://calendly.com/optimized360/calls

If you would like to make changes to the website in the future, please feel free to email us at support@optimized360.com. We welcome any questions regarding the website’s editor.

Thank you!

Jan
jan.s@optimized360.com

Design interview with the doctors was completed. Please update the tempsite accordingly.

References

Home

– Does NOT like the colors, too bright

http://www.oakssmiledesign.com/
– Likes the top half section (Address, Social Media, Logo, etc.)
– Does NOT like the bottom half (too busy)

Additional References – 01/31

https://www.smashingmagazine.com/wp-content/uploads/2016/03/05-simple-color-schemes-opt.jpg
http://www.websitebuilderexpert.com/wp-content/uploads/2016/03/how-to-choose-website-background-color-retail-example.jpg

Layout

– Symmetrical
– Full-Width
– Simple
– Clean
– Not Long

Color

– White
– Grey
– NOT BRIGHT / more subdued

Other notes

– Their office is currently under construction.
– They will provide bios and pictures later.
– Wanted to provide photos of office to better describe the style they want, informed them that we will use a simple design and adjust later.

Please create the template Surge tempsite for Jang Dentistry.

Hello Dr. Jang,

Welcome to Optimized360!

My name is Jan and I will be the designer working with you to get your new website up.

We’d like for patients to utilize your website as soon as possible, therefore we’ve provided an efficient process: The website will be created with a simple design and your provided information. In about a week, you should receive an email with the initial content we have put together. At that time, we’ll discuss design customizations available.

If you have any questions, please call 1-800-997-9368 or simply reply to this email. I’m excited to work with you!

I look forward to speaking with you on Friday, January 13th at 11:00 AM PST to further discuss your design.

Jan
jan.s@optimized360.com

360 Design Questionnaire 2016
Your Name Paul Jang
Do you have an existing Site? No
Practice Name All Smiles family dentistry
Secondary Title (Dr. Name) Paul H Jang DDS
Practice Address Street Address: 14711 Princeton Ave
Street Address Line 2: ste 12
City: moorpark
State / Province: ca
Postal / Zip Code: 93021
Country: United States
Practice Telephone (805) 5294821
E-mail for Patients pauljangdentistry@gmail.com
Will you be the decision maker during this process? Heejin Jang
Sections Social Media Links
Featured Services
Promotions
Testimonials
Video
Contact Form
Membership Logos
Office Map
Doctor’s Bio
Office Summary
Overall Feel Modern
Simple and Clean
Lots of Content
Minimalist
White & Bright
Light or Dark Light Background (dark text)
Pastels
Monochromatic
Image Types People
Specialty (Medical, Dental…)
Ethnicity Caucasian
Hispanic
Asian
African American
Age Group Children
Teen
Adults
Elderly
Specialty General Dentistry, Cosmetic Dentistry, Oral Surgery, Implant
Top 3-4 Services ??? I do most aspects of general dentistry
Restorative: crowns bridges fillings
Cosmetics: veneers
Oral Surgery
Root canals
Implants

you know what… just call me

– Dr. Jang & his wife
– understands its an existing theme that you will work around based on the interview.
– client already filled out the questionnaire, please retrieve

– new practice: may have a logo already, ask for the file
– wants site to be optimized. Knows its content from our library cause dr had previously asked if its same content as others which i confirmed but told him that a majority of our client rewrite.

– Focus on Moorpark for SEO. Client will consider doing additional SEO or PPC for Marketing after site is launched. Aware of the additional cost. Will discuss once site is launched (NO PPC MGMT).